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Lyas and Fenty Beauty Are Turning Paris Fashion Week Into an Open Watch Party
Lyas’s free Paris Fashion Week watch parties and a Fenty Beauty pop-up show how creators are turning runway access into a public cultural event.
3 min read


The Red-Lip Revival Is Fashion Month’s Most Shareable Beauty Shortcut
Red, burgundy and mauve lips are dominating fashion-month street style, offering creators a high-impact look that works without a full glam routine.
3 min read


Kendall Jenner Closed Bottega Veneta’s Milan Show With a Lesson in Quiet Impact
Kendall Jenner closed Bottega Veneta’s Summer 2027 runway in Milan, underscoring how movement, casting and restraint are shaping fashion now.
3 min read


TikTok’s “Next Episode” Push Gives Creators a Bigger Role in Branded Entertainment
TikTok and Amplify’s “Next Episode” initiative moves brand partnerships toward recurring creator-led series—and raises new questions about control and rights.
3 min read


Your Camera Roll Is the Story: A Six-Photo Dump Challenge Worth Trying
Turn an ordinary day into a six-photo story without staging a perfect life. A playful photo-dump challenge with better sequencing, captions and privacy checks.
3 min read


TikTok Says It Has Labeled More Than 3 Billion AI-Generated Videos
TikTok says it has labeled more than 3 billion AI-generated videos and is testing new systems aimed at accounts that mass-produce low-quality AI content.
3 min read


TikTok's ‘Hoodie Rotation’ Trend Turns Fall Basics Into Personal Style
Creators are turning hoodie collections into fall outfit diaries, using unboxings, closet tours and repeat-wear styling to make basics feel personal.
3 min read


Why 'Get Ready With Me' Videos Are So Hard to Stop Watching
GRWM videos turn an ordinary routine into intimacy, advice and product discovery. Their staying power reveals how creator culture earns trust.
3 min read


UK Creators Launch Creator Voices Alliance With YouTube Support
A group of British digital creators has launched Creator Voices, an independent alliance seeking stronger recognition and a direct role in policy and industry decisions.
3 min read
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