The Victoria’s Secret Fashion Show returns live from Los Angeles on October 18, with YouTube at the center of a broader creator-led rollout and a new Angel search.

Aryna Sabalenka has become Moroccanoil's global ambassador, linking elite tennis, beauty content and athlete-led brand storytelling.

Miley Cyrus is leading Maybelline’s beauty campaign, reimagining the brand’s famous jingle while tying music, makeup and self-expression together.

The Cincinnati Art Museum’s new Mary W. Baskett Gallery gives fashion and textiles a permanent home and opens with Gesture and Meaning.

YouTube is changing one of the most visible numbers in the creator economy. Beginning August 24, the platform counts a public view from the first frame of playback across Shorts, long-form videos, podcasts and livestreams. The change makes YouTube’s public metric more consistent across formats, but it also means creators, fans and brands must be more careful when comparing new totals with older performance. Under the new rule, a video can receive a public view as soon as it b

Clarins has named Zhang Ziyi the global spokesperson for Clarins Precious, pairing one of China’s most internationally recognized screen stars with the company’s premium skin-care line. The appointment was announced in Paris and positions the actress, director and producer at the center of a beauty campaign intended to travel across markets rather than remain tied to one country. The company said Zhang will represent the line’s emphasis on authentic beauty, innovation and cra

Ice Spice has moved into fragrance with In Ha Mood, her first perfume and a new collaboration with Revlon. The eau de parfum launched online on August 19 and is scheduled to arrive in Ulta Beauty stores on August 23, turning a familiar song title and catchphrase from the rapper’s career into a consumer brand designed for a much wider beauty audience. The launch is notable for more than celebrity name recognition. Revlon introduced the product through a social-first campaign t

YouTube is increasing key monetization thresholds in February 2027, changing the path to ad revenue for new channels and Shorts-focused creators.

A new Olive Young-curated K-beauty assortment reaches more than 500 Sephora locations and Sephora.com beginning August 20.