Benny Blanco Sparks Backlash After TikTok Featuring $200 Box of Blueberries

24 August 2025

Benny Blanco is getting blasted for a TikTok he filmed of himself eating a $200 box of blueberries. Benny Blanco/TikTok

Music producer Benny Blanco found himself under fire this week after sharing a TikTok video that has since ignited a storm of online criticism. In the clip, he’s seen unpacking an elegant box of blueberries each berry individually encased and part of what he estimated to be a $200 ensemble. With genuine enthusiasm, he marveled at their size and flavor, calling them “f‑‑‑ing huge” and “a f‑‑‑ing meal,” soaking in the novelty of the luxury snack. The video, meant as a casual indulgence, quickly became a lightning rod for debate. 

The backlash was immediate and fierce. Viewers flooded social media with comments accusing the display of being tone-deaf. One commenter lamented that while Blanco celebrated what many saw as frivolous, others struggled simply to buy groceries. Another quipped, “It’s giving let them eat cake.” Some targeted the broader systems, critiquing economic inequality with remarks like “the rich are clearly not taxed enough.” The dramatic nature of embracing an extravagant food item in a world marked by rising living costs struck many as insensitive. 

Not all responses were negative. A portion of the audience rallied in his defense, reminding critics that Blanco earned his success. “He earned his success and money,” one supporter wrote, calling the uproar over a luxury fruit indulgence overblown. Another embraced the moment as pure entertainment: “I love how much you enjoy food.” These defenders held up the view that personal wealth often invites scrutiny even when the subject is as innocuous as blueberries. 

Beyond the viral controversy, the episode offered a striking juxtaposition: the mundane luxury of fruit viewed through the lenses of privilege, public visibility, and social inequity. Blanco, whose relationship with Selena Gomez has kept him in the tabloids, now found himself at the center of a conversation that extended far beyond entertainment. Meanwhile, affectionately earthy instances a Valentine’s bathtub full of queso or a Taco Bell-themed engagement highlight the contrast in the couple’s public image. 

Let’s pause for context. Benny Blanco rose to fame as a celebrated producer and songwriter, with credits that span chart-topping hits. His reputation often hinges on creative flair paired with a down-to-earth persona. That image now clashes with the spectacle of a $200 fruit box, and the reaction is less about the person than what the moment represents, a symbol, intentional or not, of detachment from everyday realities.

This is not the first time a celebrity’s display of luxury has triggered social media pushback. Still, the fact that it involves blueberries something so quintessentially wholesome makes the criticism sting even more. For some, it’s less about jealousy and more about perception: when an ordinary act becomes a symbol of disparity, the backlash is inevitable.

In the aftermath, the lesson remains tangled in nuance. Wealth, celebrity, social media, and inequality each thread pulled exposes how quickly a lighthearted moment can become politically charged. For Benny Blanco, a simple video turned into a complicated reflection of the divide between abundance and aspiration, leaving many asking where the line lies between personal expression and public responsibility.