19 February 2026 Becca Bloom, an American entrepreneur and one of the standout figures of the “RichTok” movement on social media, turned the traditional celebration of the Lunar New Year into an unforgettable display of generosity that made headlines across platforms. Known for chronicling her opulent lifestyle to millions of followers, Bloom and her husband, software engineer David Pownall, decided to reimagine the age-old custom of giving red envelopes filled with money by

31 October 2025 Becca Bloom, the Instagram and TikTok creator known for her #RichTok lifestyle, recently shared a behind-the-scenes video of her early-morning routine which starts at 4:30 a.m. and includes a lavish breakfast of bird’s-nest (often called bird’s spit), gold sturgeon caviar, Hokkaido scallops, chicken sticky rice in tea leaves, seafood dumplings and coconut water straight from the fruit. In the video, set in her luxe kitchen with tiered bamboo steamers and a che