103-Year-Old Influencer Joan Patridge Shares Her Timeless Beauty Secrets and Embraces Newfound Fame

29 May 2025

Joan Patridge, a 103-year-old great-great-grandmother from Redditch, Worcestershire, is proving that age is no barrier to fame or fabulous makeup. Dubbed Britain’s oldest influencer, Joan has captivated social media audiences with her endearing and practical makeup tutorials on TikTok, where she shares tips and insights from decades of experience.

Residing at Millcroft Care Home, Joan's journey into internet stardom began with a simple video showing her daily makeup routine. The clip, which featured her straightforward approach to applying blush, quickly went viral, amassing nearly 300,000 views. From there, Joan’s videos have continued to charm viewers, thanks to her genuine personality and no-nonsense advice.

In one of her popular videos, Joan shares her signature technique for applying blush: "Never smile while applying blush," she advises. "If you do, you’ll end up with white lines in the creases of your face." She then demonstrates how to use gentle, sweeping motions for blending, cautioning viewers to avoid applying too much, which can make the cheeks appear overly bright.

Her makeup routine isn’t complete without a touch of eyeliner to accentuate her eyelashes a tip that resonates with both younger and older beauty enthusiasts. Her passion for makeup dates back to her teenage years, and her confidence shines through in every tutorial she shares.

Joan’s authentic charm has led to collaborations with popular beauty brands like Collection, which recently sent her a gift box filled with makeup goodies. Joan’s reaction? "I’m too old to work, but I’m delighted to do a collab!" she exclaimed, showcasing her delightful sense of humor and openness to trying new things.

When asked about her secret to a long and fulfilling life, Joan didn’t hesitate: "Every night before I go to bed I have a brandy, and I top it up with lemonade to make it sweeter," she revealed with a smile. Her nightly ritual, along with her makeup routine, has become an inspiration to countless followers who admire her zest for life.

Beyond her beauty tips, Joan’s story is a testament to the power of positivity and embracing change at any age. Her granddaughter, Nicola Hulme, expressed immense pride in Joan’s newfound fame, sharing that Joan has always been a source of joy and inspiration to those around her.

Joan’s influence goes beyond cosmetics; she's proving that anyone, regardless of age, can pursue their passions and inspire others to do the same. Her story has captured hearts worldwide, and her growing online presence reminds us all that it’s never too late to try something new and make a difference.